{"id":2928,"date":"2022-04-28T04:38:00","date_gmt":"2022-04-28T02:38:00","guid":{"rendered":"https:\/\/www.martina-ikert.com\/2020\/04\/28\/what-is-seo\/"},"modified":"2022-07-06T23:45:35","modified_gmt":"2022-07-06T21:45:35","slug":"what-is-seo","status":"publish","type":"post","link":"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/","title":{"rendered":"What is SEO?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2928\" class=\"elementor elementor-2928\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6289a7da elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6289a7da\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d0cde87\" data-id=\"3d0cde87\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5223b95c elementor-widget elementor-widget-text-editor\" data-id=\"5223b95c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tSEO stands for search engine optimisation.\r\n\r\nOn Wikipedia we find the following definition:\r\n\r\nSearch engine optimisation refers to measures that serve to increase the visibility of a website and its content for users of a web search engine. Optimisation refers to the improvement of unpaid results in organic search engine rankings and excludes direct traffic and the purchase of paid advertising. Optimisation can target different types of search, including image search, video search, news search or vertical search engines.\r\n\r\nHow does a search engine work? See a video below.\r\n\r\n93% of all online experiences start with a search engine, 68% of which use Google.\r\n\r\nCombine that with the fact that the first 5 search results get 67% of all clicks and you can well imagine why SEO is so important.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8a1cba6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8a1cba6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5817b4a\" data-id=\"5817b4a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-097242a elementor-aspect-ratio-169 elementor-widget elementor-widget-video\" data-id=\"097242a\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/BNHR6IQJGZs&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;,&quot;aspect_ratio&quot;:&quot;169&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-fit-aspect-ratio elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>SEO stands for search engine optimisation. On Wikipedia we find the following definition: Search engine optimisation refers to measures that serve to increase the visibility of a website and its content for users of a web search engine. Optimisation refers to the improvement of unpaid results in organic search engine rankings and excludes direct traffic [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2929,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[70],"tags":[66,64,63,65],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.14 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is SEO? : \u00dcbersetzungen Spanisch-Englisch-Deutsch<\/title>\n<meta name=\"description\" content=\"SEO stands for search engine optimisation. On Wikipedia we find the following definition: Search engine optimisation refers to measures that serve to\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is SEO? : \u00dcbersetzungen Spanisch-Englisch-Deutsch\" \/>\n<meta property=\"og:description\" content=\"SEO stands for search engine optimisation. On Wikipedia we find the following definition: Search engine optimisation refers to measures that serve to\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"\u00dcbersetzungen Spanisch-Englisch-Deutsch\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/martinaikert.fachuebersetzungen\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-28T02:38:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-06T21:45:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.martina-ikert.com\/wp-content\/uploads\/2017\/02\/img_62035784-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"833\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ebadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ebadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/\"},\"author\":{\"name\":\"ebadmin\",\"@id\":\"https:\/\/www.martina-ikert.com\/en\/#\/schema\/person\/5d88d55b3d2941dd862dc77c1d905a71\"},\"headline\":\"What is SEO?\",\"datePublished\":\"2022-04-28T02:38:00+00:00\",\"dateModified\":\"2022-07-06T21:45:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/\"},\"wordCount\":134,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.martina-ikert.com\/en\/#organization\"},\"keywords\":[\"content marketing\",\"search engine optimisation\",\"SEO\",\"Suchmaschinenoptimierung\"],\"articleSection\":[\"Internationalisation\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/\",\"url\":\"https:\/\/www.martina-ikert.com\/en\/2022\/04\/28\/what-is-seo\/\",\"name\":\"What is SEO? : \u00dcbersetzungen Spanisch-Englisch-Deutsch\",\"isPartOf\":{\"@id\":\"https:\/\/www.martina-ikert.com\/en\/#website\"},\"datePublished\":\"2022-04-28T02:38:00+00:00\",\"dateModified\":\"2022-07-06T21:45:35+00:00\",\"description\":\"SEO stands for search engine optimisation. 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